“I photographed twice the picture with the same frame and positions,” says photographer Sacha Goldberger to the Phoblographer in an interview. “Then we integrated the parts into the X-ray of the glasses. It’s a technical feat.” Sacha considers this to be a satire on consumer society. Specifically, he’s pointing at the fact that we want everything now — and he was on a mission to denounce that.
All images by Sacha Goldberger. Used with permission. For more, please visit his website and his Instagram @sachagoldberger.
I think it’s a satire on consumer society. Today we want everything now. it is the opposite of eroticism and desire for the other.
Sacha Goldberger
With the series X-Ray vision, Sacha worked to tell a completely different story. His project Secret Eden focused on eroticism. “X-ray is the complete opposite of eroticism, it is immediate discovery. the anti-imagination,” he tells us, citing the idea of a teenage fantasy. “It’s an idea from my collaborator and friend Ben Bensimon. the challenge was enormous, and the story was light and fun to make.” That’s part of what’s so fascinating about Sacha, his work continues to evolve.
We’ve featured Sacha’s Super Flemish before and were astounded by the painter-like photographs he made of superheroes. But most importantly, his imagination is something that astounds us — and we’re not alone on that. He started out in photography by making, “The Little Book of I Love You,” for the woman he loved. It was published and sold more than 130,000 copies.
After this, he got serious about photography and bought a Rolleiflex. Then he went to school for photography at age 38 — which is proof that it’s never too late to start something new. These days, Sacha shoots with Leica cameras like the Leica M6, M11, M11 Monochrom, etc. He also use a Hasselblad 503CQ, and Phase One backs.
Indeed, Sacha’s imagination is incredible, Despite this, he thinks AI imagery isn’t all that appealing right now, but knows that it will improve quickly. “I think that nothing will be worth working with models, hairdressers, makeup artists, stylists and decorators,” he states despite what AI can do. “I leave the machine to others. I like this job because it is made of contacts and meetings.”
AUTHENTICITY STATEMENT
The Phoblographer works with human photographers to verify that they’ve actually created their work through shoots. These are done by providing us assets such as BTS captures, screenshots of post-production, extra photos from the shoot, etc. We do this to help our readers realize that this is authentically human work. Here’s what this photographer provided for us.
