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Operating your own web hosting business is a tremendous undertaking that requires significant resources and effort. You may be able to provide top-notch customer service, but acquiring key infrastructure is a massive hurdle. However, it doesn’t have to be, as web hosting services offer a solution for entrepreneurs trying to break into the business: reseller hosting, aka “white-label hosting.” With reseller hosting, you rent server space, software, and bandwidth from a larger, experienced web hosting company at wholesale prices, and then resell the resources for profit to someone looking to build a website.If you’re looking to get into the reseller business, check out these 10 reviewed web hosts that offer the valuable tools needed to get started. Then check out our explainer that tells you everything you need to know about reseller hosting.
Deeper Dive: Our Top Tested Picks
HostGator Web Hosting
Best for Unlimited Domains and Email
Why We Picked ItHostGator offers well-designed reseller packages that include unlimited emails, unlimited domains, a free SSL certificate, and either the Linux or Windows operating system. Even better, each HostGator tier has these useful features.Who It’s ForHostGator is a fantastic solution for resellers who want room to grow. The Linux or Windows options give you the needed OS flexibility when creating your online business, and the free SSL certificate is the icing on the cake for security-minded people.
PROS
Numerous feature-rich hosting plans
Excellent shared hosting offerings
Good for novice webmasters
Useful site-building software and e-commerce tools
Helpful, 24/7 customer service
Outstanding uptime
CONS
Not all plans have a Windows Server option
Some annual plans cost more than paying month by month
SPECS
Name
Value
Linux Servers
Windows Servers
Unlimited Storage
Unlimited Email
24/7 Customer Support
Learn More
HostGator Web Hosting Review
A2 Web Hosting
Best for Client Billing and Management
Why We Picked ItThe well-rounded A2 Hosting delivers reseller hosting options with unlimited email and up to 2,700GB of monthly data transfers. 24/7 tech support makes managing your server business vastly more convenient when technical trouble arises. Who It’s ForAnyone who wants to save money on client billing and invoice management software. A2’s reseller packages are bundled with either the Blesta or WebHost Manager Complete Solution (WHMCS) apps, so you needn’t spend a dime to stay on top of financial happenings.
PROS
Robust hosting packages, particularly WordPress
Excellent customer service
Terrific uptime
Good money-back refund plan
CONS
Lacks Windows server options
Relatively expensive
SPECS
Name
Value
Linux Servers
Windows Servers
Unlimited Storage
Unlimited Email
24/7 Customer Support
Learn More
A2 Web Hosting Review
Hostwinds Web Hosting
Best for Unlimited Data Transfers and Storage
Why We Picked ItEditors’ Choice pick Hostwinds edges out the competition thanks to its stacked reseller options that include unlimited email, storage, and monthly data transfers. It also offers free SSL certificates, website monitoring, and 24/7 support. Basic reselling options lack client management software, but its white-label reseller package (which omits the Hostwinds branding) comes with the WHMCS billing and automation platform.Who It’s ForIf you don’t want to bother with data caps, check out Hostwind’s versatile, flexible packages. The service could be the perfect fit for clients working with storage-devouring media files, such as high-resolution photo images and videos.
PROS
Terrific uptime in testing
Excellent reseller and VPS hosting plans
Good customer service
Minecraft server hosting
CONS
Not every plan has a Windows server option
Short money-back guarantee window
SPECS
Name
Value
Linux Servers
Windows Servers
Unlimited Storage
Unlimited Email
24/7 Customer Support
Learn More
Hostwinds Web Hosting Review
Liquid Web Hosting
Best for Free DDoS Protection
Why We Picked ItLiquid Web is a name you can trust for serious web hosting muscle. This is especially true if you’re looking to get into the web hosting business, but don’t want to deal with server or infrastructure management. Liquid Web is costlier than other competing reselling options, but its services include WHMCS, instant provisioning, and free DDoS protection.Who It’s ForResellers who want additional security and peace of mind. Liquid Web’s free DDoS protection is a boon for an online business, as it prevents malicious traffic from hammering your website.
PROS
Robust dedicated, VPS, cloud, and reseller packages
Prorated VPS plans
Powerful, high-end server specs
Terrific customer service
Excellent uptime in testing
CONS
Lacks shared hosting plans
Expensive, with few refund options
SPECS
Name
Value
Linux Servers
Windows Servers
Unlimited Storage
Unlimited Email
24/7 Customer Support
Learn More
Liquid Web Hosting Review
AccuWeb Hosting
Best for Operating System Options
Why We Picked It Options are always a good thing, and AccuWeb offers many of them with its reseller hosting plans. AccuWeb has Linux-based and Windows-based reselling options, plus robust, white-label Windows VPS reseller options that feature up to 30GB of RAM.Who It’s ForPeople who appreciate operating system freedom. Different OSes attract different customers, so it’s beneficial to have a web hosting service that offers Linux and Windows.
PROS
Great budget-friendly shared hosting options
Excellent dedicated hosting plans
Offers a choice of Linux or Windows servers
Helpful customer service
CONS
Limited email accounts with some plans
SPECS
Name
Value
Linux Servers
Windows Servers
Unlimited Storage
Unlimited Email
24/7 Customer Support
Learn More
AccuWeb Hosting Review
GoDaddy Web Hosting
Best for Excellent Customer Service
Why We Picked ItGoDaddy is a well-known brand for a reason. With it, you get white-label hosting that you can brand yourself, as well as award-winning, 24/7 customer support that includes multilingual options. Who It’s ForManaging web hosting can be a daunting experience, so it’s good to have assistance when a problem occurs. In addition, GoDaddy extends this excellent assistance to your customers, so you can rest easy knowing that your clients are in good hands.
PROS
Top-notch uptime
Linux- and Windows-based servers
Email tightly integrated into Microsoft apps
Helpful, 24/7 customer support
Useful website-builder software
CONS
Lacks cloud hosting
Doesn’t offer much default email
SPECS
Name
Value
Linux Servers
Windows Servers
Unlimited Storage
Unlimited Email
24/7 Customer Support
Learn More
GoDaddy Web Hosting Review
InMotion Web Hosting
Best for Linux Plan Variety
Why We Picked ItInMotion’s reseller hosting packages offer a bevy of perks, including unlimited domains, emails, and websites. Even better, the company has numerous shared and VPS reseller hosting tiers. InMotion also lets you buy white-label servers that include a WHMCS billing software license.Who It’s ForInMotion’s robust, Linux-based plans make the company a terrific pick for entrepreneurs with either small or large businesses, as the packaged variety lets you find a reseller hosting tier that best fits your operation.
PROS
Excellent uptime
Many hosting types
All plans offer unlimited email
Unlimited data transfers with all Shared and WordPress plans
Lengthy, money-back guarantee
Easy-to-use website-building software
CONS
Lacks Windows servers
Not all plans have month-to-month payment options
SPECS
Name
Value
Linux Servers
Windows Servers
Unlimited Storage
Unlimited Email
24/7 Customer Support
Learn More
InMotion Web Hosting Review
SiteGround Web Hosting
Best for Unlimited Site Hosting and WordPress Support
Why We Picked ItSometimes simpler is better, and SiteGround streamlines its reseller hosting plans to just three feature-packed, Linux-based plans. All reseller packages come with unlimited websites, unlimited emails, and even free SSL certificates. Its higher-tier options give you white-label servers and priority support, and its high-end Cloud tier lets you create custom packages.Who It’s ForThis provider is ideal for resellers in need of streamlined plans with unlimited website hosting. It’s also great for clients who favor WordPress, as SiteGround offers rich WordPress-focused support that includes free installations, automated updates, and staging.
PROS
Good uptime in testing
Monthly and annual hosting plans
Free SSL certificate with all plans
Many useful free services included
Lets customers choose server locations
Excellent customer service
CONS
Lacks dedicated, VPS, and Windows server options
Relatively low storage
SPECS
Name
Value
Linux Servers
Windows Servers
Unlimited Storage
Unlimited Email
24/7 Customer Support
Learn More
SiteGround Web Hosting Review
FatCow Web Hosting
Best for Unlimited Storage and Data Transfers
Why We Picked ItDespite its silly name, the simple FatCow has useful plans that include unlimited monthly data transfers, storage, email, subdomains, and databases. It even lets you apply your own company branding.Who It’s ForFatCow is a good reseller option if you’ll potentially have clients who don’t want to be constrained by monthly data transfer and storage allotments.
PROS
A wide array of hosting types
Strong uptime
Excellent customer service
SPECS
Name
Value
Linux Servers
Windows Servers
Unlimited Storage
Unlimited Email
24/7 Customer Support
Learn More
FatCow Web Hosting Review
A Small Orange Web Hosting
Best for Live Customer Service Chat
Why We Picked ItThe three reseller plans offered by A Small Orange are ideal for beginners. A Small Orange lacks the features that are available with the more prominent web hosting services, such as unlimited monthly data transfers and unlimited storage. Still, the web host has excellent 24/7 support. Who It’s ForA Small Orange is a simple reseller that is ideal for prospective resellers who are unfamiliar with the business. Plus, its live chat means you’re just a few keystrokes away from a helping hand should you encounter technical trouble.
PROS
Inexpensive
A wide variety of hosting plans
Strong uptime in testing
CONS
Lacks Windows-based servers
No telephone tech support
High-end specs aren’t as good as the competition’s offerings
SPECS
Name
Value
Linux Servers
Windows Servers
Unlimited Storage
Unlimited Email
24/7 Customer Support
Learn More
A Small Orange Web Hosting Review
Buying Guide: The Best Reseller Web Hosting Services for 2024
What Is Reseller Hosting?With reseller (aka “white-label”) hosting you rent server space, software, and bandwidth from a larger, experienced web hosting company at wholesale prices, and then resell the resources for profit to someone looking to build a website.There is a lot of demand for web hosting, whether it is shared hosting, WordPress hosting, dedicated hosting, or virtual private server (VPS) hosting. Web hosting is the backbone for personal blogs, corporate websites, podcasts, vlogs, and nearly anything else you can imagine that exists on the web. Resellers are aspiring entrepreneurs looking to make a few bucks in the web hosting arena, as well as web designers and developers who want to expand their client offerings (and make a few bucks). Resellers set the pricing structure for their offerings, not the web host that provides the servers and software. In many cases, resellers brand their packages by using a customized control panel. This establishes a level of trust with people who may already be familiar with the reseller’s brand. Who wouldn’t want to set up shop with your company if you’ve done well by them in the past? And branding is important if you’re looking to get into the reseller hosting game. More on that in a bit.
5 Things You Need to Know About Web Hosting
How Does Reseller Hosting Work?One of the main reasons people get into reselling web hosting, as opposed to building their own web hosting service from scratch, is the ease of entry. Reseller hosting does not require the extensive technical understanding of infrastructure that hosting from the ground up does.Resellers are responsible for interacting with their customers but are not responsible for hardware, software, or connectivity problems. Web hosts’ data center operators are responsible for that type of troubleshooting. However, resellers may be placed in the tricky position of liaising between the hosting provider and the customer for other kinds of technical support, such as billing and payment issues. In other words, you’ll need to demonstrate patience and understanding when dealing with irate customers.Ideally, you should be able to provide some basic support yourself. For those problems you can’t solve, you’ll need to contact the web host to find a solution. So, the level and quality of support provided by the service from whom you’re renting your servers to resell can be quite important.In addition, you must market your services to the public in order to attract clients. For example, if you already have an established web development company, then you have an established client base to which you can pitch your new hosting packages. Otherwise, you must hustle to spread awareness about your brand. After all, Person X may be familiar with GoDaddy’s web hosting packages, but she may not be familiar with your brand. If you’re part of a big company with big marketing dollars to spend, you may not have much to worry about. On the other hand, a one-person operation may have difficulty spreading the word about its new web hosting packages. Still, there are many would-be customers out there who prefer to deal with a smaller, more intimate company. That might be your sweet spot, as a reseller of web hosting.Reseller Web Hosting ChecklistIf you’re planning to become a reseller, consider all the steps below.Estimate how many customers you can bring to start the business. This will determine the reseller package you’ll need.Determine the types and sizes of packages you will offer your customers.Determine the price you will set for your packages.Compare reseller hosting plans to see which company meets your needs and your budget.Contract for the best reseller hosting plan.Configure templates for each of the packages you decide to offer.Market these packages and sell them to customers.Support your customers.What Are the Key Reseller Hosting Features You Need?With a reseller account, you get a selection of Linux- or Windows-based servers, email, custom cPanel account management apps, File Transfer Protocol, MYSQL database management software, standard and solid-state storage, money-back guarantees, and a variety of hosting types, generally including shared, dedicated, and VPS hosting).You can also expect WebHost Manager (WHM) apps, reseller-specific software that lets you control your customers’ dedicated or VPS server accounts. You are also likely to encounter WebHost Manager Complete Solution (WHMCS) software that lets you manage many customer-related features, including sign-ups, automated billing, and account termination.
Recommended by Our Editors
Web hosts typically let you charge your clients as much as you like, but they expect their monthly cut. The monthly or yearly fees that web hosts charge you for their resources vary depending on the server specs. We’ve seen prices as low as $7 per month (that’s cheap web hosting!), but the sky’s the limit in terms of pricing out high-powered hardware.How Does Reseller Hosting Differ From Affiliate Programs?Reseller hosting lets you sell hosting packages, while affiliate programs drop a few dollars in your pocket whenever someone signs up for a web host via one of your affiliate links. The former is an active role, as you must build your client base, pitch them, and deal with customers’ tech support issues. The latter is passive in that you can simply paste affiliate link codes into your personal or professional website, YouTube description box, or social media account.Should You Resell Web Hosting?Yes, if you want to get into the web hosting business without starting an entire operation from scratch, or if you’re a web designer who wants to host your clients’ separate control panels without ponying up money for potentially expensive dedicated hosting or VPS hosting. That said, you should know something about how web hosting works. You need to be ready for the inevitable problems that will arise, and you’ll sometimes need to act as the messenger between your clients and your web hosting provider.If you’re just getting started in web hosting, make sure to check out our primer, How to Create a Website, as well as How to Register a Domain Name for Your Website. Linux vs. Windows: How to Pick the Best Server OS for Your Website is an excellent start, too.Mike Williams contributed to this article.
